A Gigantic Launch Digest: Smashing Pumpkin Joins GIGANTIC’s Sorta-Sweet Candy Bar Lineup

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Because disrupting and healthifying the candy bar industry was simply not enough, GIGANTIC! is spicing up the fall flavor game with its newest launch, Smashing Pumpkin. The brand’s bread and butter -- or shall I say chocolate and filling -- is fairtrade, “sorta-sweet” (7g of sugar), vegan, real ingredient chocolate bars. Launched earlier this year, GIGANTIC! has received features in Food & Wine and Bon Appetit for its OG lineup: Salted Peanut, Hazelnut Cafe, Almond Horchata, and Banana Pecan. Smashing Pumpkin joins the pack in the brand’s first seasonal launch. 

GIGANTIC!’s Variety Pack and new Smashing Pumpkin flavor

Smashing Pumpkin is what your fall dreams are made of: real pumpkin, coconut milk caramel, crunchy pecans, cinnamon, nutmeg, and all spice, wrapped in velvety fairtrade dark chocolate. Less over-the-top sweet and more this-actually-tastes-like-fall, the bar offers an updated (and real, cozy, warm) twist on seasonal sweets. Smashing Pumpkin is certainly a departure from the Snickers and Reese’s of your childhood; once you’ve tasted “sorta-sweet,” you realize just how overwhelmingly sugary the classics can be. The brand’s understated sweetness lets each bar’s fillings shine.   

After following the brand’s hype for the better part of this year, I finally bit -- and GIGANTIC! is all that. The brand’s retro design is certainly a fridge favorite, and each bar is soft, nutty, and full of real, pumpkin-y flavor. GIGANTIC! leaves you feeling great, too (a sorta-sweet recipe means all the flavor and none of the sugar-induced fog). 

GIGANTIC!’s retro packaging makes a cute fridge addition

Shop GIGANTIC’s latest launch online with an 8-pack of Smashing Pumpkin for $27.99. While you’re at it, you may want to grab a GIGANTIC! Variety Pack ($27.99), too. Suffice to say, these bars are rather addicting, so spice up your favorite sorta-sweet, sorta-spooky season and prepare for a gigantically delicious time.

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