Launch Digest: Caffeine With a Red Hot Chili Pepper, Sex-Ridden Body Care, A Crown Affair Scent Affair, and a Hamptons Pineapple Cocktail

A Good Look in the Mirror

Beauty is in the eye of the beholder, sure. But our beauty (specifically) lies in the hands of the below drops from some of our favorite brands, who are providing extra gloss and shine for an expected sassy summer.

On the Road Again

Anyone else feeling their heart beat a little bit faster, knowing that it’s “Summer Vacation Planning Season”? To keep our wheels turning and our ideas burning, this week’s releases got us in a road trip mindset—reminding us to pack light and sip bright.

• Health-Ade’s new gut-healthy soda brand, SunSip, just went all Grape on us, which seems to be what the people want these days. It’s made with prebiotics, vitamins, and minerals as the ultimate alternative to traditional soda.

• For some of us, our only access to the Hamptons is Bravo’s Summer House. That is why Talkhouse Encore exists (although not only for this reason). The spirit-based seltzer brand, inspired by the iconic Hamptons venue, The Stephen Talkhouse, just dropped its Pineapple Tequila Soda to get our minds off of espresso martinis and Aperol spritzes, and into a new season of nostalgic flavors.

• Finding where to eat in your hometown can be stressful enough, but while traveling? Forget about it. Flykitt is making it easier to dine in when you’re out of town with Foodie, a brand new innovative tool that uses ~advanced~ ~nutritional~ ~intelligence~ to provide totally personalized, health-driven restaurant recommendations based on your dietary preferences.

• Whether you’re going on a daylong beach trip or an expansive road trip, RTIC’s latest 16 QT Road Trip Cooler is 1) super cute 2) lightweight 3) totally customizable. It can technically keep things cold for a little over two days, making it one of our must-haves for all of the summer picnics we’re planning on having in the months ahead.

Honestly, Just Add to Cart Already

We’ve always got our eyes peeled for things that are begging to be bought, but shouldn’t require too much thought.

Clothes & Collabs

From awareness to a-wear-ness to a-hair-ness, this week held some colorful launches, including a collaboration with a fashion icon and a musical icon, a collaboration between a hair icon and a fragrance icon, and a dreamy clothing collection for that trip to Sardinia we keep threatening to plan.

• When I was in high school, we held a fundraising event called “Fashion for Action.” The collab between Betsey Johnson + Elton John AIDS Foundation is that, but actually that, and not the 2007 version. Their 2025 Pride Collection comes after the success of their 2024 partnership with even more designs for self-expression, philanthropy, and activism. Now that slays.

• Have you noticed we’re obsessed with both Dianna Cohen and D.S. & DURGA? Now we get to have our cake and smell it too. Crown Affair and D.S. & DURGA joined forces to create an  I Don't Know What Leave-In Conditioner. It manages to transform your hair and your mood with fine fragrance that makes us think that we actually do know what.

• Colleen Rothschild has already dominated the skincare space, so it only makes sense that they venture into the hair space. Their new Renew & Replenish Clarifying Duo is a complete system that purifies, hydrates, and restores hair’s natural brilliance, using amino acids and peptides.

• California lifestyle brand Trovata unveiled their Summer 2025 Collection, which has us California dreaming about our next vacation (even if it means leaving California and indulging in a romantic caprese salad on an Italian vineyard).