Launch Digest: Get In, We’re Going To The French Riviera

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New Launches For Your Bedtime Ritual

The most delightful component of beauty sleep in 2024 is the ritual of your pre-bedtime routine. In fact, I might posit – because I am a self-care scientist – that the way in which you spend your hours pre-beditme are just as important as the quality of your shut-eye. This week, meet a few new launches to upgrade your evening routine – even if you’re prepping for bedtime before the sun has set. I would never judge.

Functional bev brand Clevr Blends just launched a caffeine-free version of its bestselling Chai SuperLatte, formulated with 200mg of L-theanine, Ashwagandha, and Reishi to help you unwind and buffer your body’s stress response over time. In addition to packing adaptogenic goodness, the Chill Chai blend also packs rich, caramel, spiced flavor and joy for an instant dose of R&R. This and a little steamed pistachio milk? Sorry, letting my imagination run wild again. 

Meanwhile, Alo Yoga has been stealthily expanding beyond its sleek activewear (and earnestly amazing and effective beauty line) into supplements. Today, the brand launched Sleep, a melatonin-free (read: non-habit forming) capsule formulated with mineral magnesium, L-theanine to calm the nervous system, GABA to mellow your mind, and Vitamin B6 to enhance your body’s GABA production throughout the night. Add on the brand’s bestselling Magnesium Reset Spray – because transdermal vitamin absorption is a real and powerful thing – for the perfect evening wind-down. 

I don’t know if this counts as a pre-bedtime ritual, but I’ll let you pick your poison (or medicine), and the time of day you consume it. sweedies just relaunched its moodrings yesterday, hemp-infused adaptogenic fruit snacks free of refined sugar and packed with Schisandra, B-vitamins, and L-theanine (which appears to be the magic buzzword of this week’s Digest). A full pouch of fruit snacks adds up to 5mg of THC and 5mg of CBD, ideal for incremental mood-boosting and giggling. 

Before You Go…

We still have plenty to cover, it just happens to span an uncategorizable spectrum of newness! 

They may have started with a multi-functional pan to replace a few of your stovetop appliances, but Our Place seemingly won’t rest until it has taken over your entire kitchen. This week, the brand offers three new additions to your home chef arsenal: a mini non-stick Griddle Pan, mini Oven Mats to pair, and an oven rack for cooling fresh-baked cookies and crisping your brunch bacon. 

For the hot girls who REALLY love tinned fish: Fishwife and Hedley & Bennett collabed on a limited-edition Apron, featuring adorable tinned fish and sardine embroidery on a blue 100% cotton chino twill apron body. The first 100 orders come with a tin of Fishwife’s smoked salmon. Finally, an answer to the age-old question: what on earth do I wear to assemble my charcuterie board?

Designer Sophie Lou Jacobsen just launched the Coco Cup, which answers MY age-old question: where and how can I acquire the perfect egg cup? Made with the designer’s signature borosilicate glass, the Cups come in a set of two, and while they’re best used as “a throne for an egg” (her words, although I wish they were mine), they’ll also do just as well as salt dishes, shot glasses, and cocktail pick repositories. 

Dieux heard your prayers and is restocking its bestsellers. The Instant Angel moisturizer is back in stock, along with the Deliverance Serum, but you’d be wise to act fast. And because I love you, TQE20 will get you 20% off the Deliverance Serum from now through the end of April.