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Welcome to The Quality Makers, an interview series highlighting pioneers in the direct-to-consumer space. Join us as we get an inside look at the world of digital shopping through the eyes of the individuals shaping it…
Supplements, cosmetic treatments, diet fads, fitness trends – modern wellness runs the gamut. What was once a black-and-white playbook (eat this, not that; work out a few times a week) has evolved into something far more nuanced.
So what does true wellness actually look like? There’s no one-size-fits-all answer, but it’s certainly more than trends or aesthetics. In a culture driven by quick fixes and surface-level results, Helen Leland is shifting the conversation. Through her work in posture, facial symmetry, and whole-body wellness, she’s guiding people back to the foundations of how they look – and how they feel.
Leland believes that wellness is a form of self-love – one that should feel accessible, not overwhelming. She rejects the idea that caring for yourself has to be time-consuming or complicated, instead focusing on small, intentional habits woven into everyday life that elevate how you feel and how you live.
We sat down with her to talk facial symmetry, posture, and how she defines (and actually achieves) wellness in an ever-evolving landscape.
1. For those new to your work, can you share a bit about your background and the mission behind it? What drew you to this more holistic approach to wellness?
My name is Helen Leland. I am the founder of The Bomb Co., a premium smoothie nutrition company I started out of my kitchen in Charleston in 2017 (with a three hundred dollar budget)! I am also the founder of Sessions, a system of micro-rituals that help women feel like themselves again in fifteen minutes a day.
What drew me to a more holistic approach was honestly desperation and confusion. I had built a successful nutrition company. I had the smoothies, the supplements, the protein, the data. And after I had my daughter Lane, I still did not feel like myself. I was tired in a way that food alone could not fix. I looked drastically different and puffier, even though my nutrition was spot on.
That’s when I realized that wellness is not just a product or diet. It is a regulated nervous system. A spine that stands tall and strong. A face that is not holding stress. A morning that does not start in chaos. The supplements are the ingredients. The rituals are the recipe.

2. When people hear “facial symmetry” and “posture,” it’s easy to view them purely through an aesthetic lens. How do you challenge that perception and reframe the conversation around this more niche approach to wellness?
Symmetry is not aesthetic. It is diagnostic. When one side of your face is puffier, more lined, or drooping more than the other, that is not aging. That means something is off. It could be lymphatic stagnation, jaw tension from clenching, sleep position, side-dominant posture, chewing on one side of your mouth, chronic tension in your face, holding your purse on the same side of your body, etc.
Same with posture. We have been trained to think of it as how we look. Posture is actually how you breathe, digest, circulate, and age. Slouching compresses your organs, restricts your diaphragm, slows your digestion, creates tension in your shoulders and neck, and pulls your face down with gravity. There are studies showing that poor posture alone can shave years off your perceived age.
The aesthetic and the health are the same conversation. They were never separate. When you fix the inside the outside follows. That is the whole point of Sessions. It is not a face routine. It is internal alignment that happens to make you look more alive.
3. What are some simple, every day habits that people can incorporate into their daily routines to improve both posture and facial symmetry?
Tongue posture. Press your tongue to the roof of your mouth, lips closed, breathe through your nose. That should be your baseline. It lifts your jawline, defines your cheekbones, and supports the entire structure of your face from the inside. It is free. It works.
Sixty seconds of facial massage daily. Not five minutes. Sixty seconds. Sweep upward along your jaw, around your eyes, up your forehead. You are draining lymph and waking up the muscles that hold your face in place.
Sixty seconds on trapezius and neck massage. You can do it yourself. If you feel any tension in your neck or shoulders, massage it out. This causes chronic tension in your face, aka wrinkles and asymmetry.
Facial exercises in the car to lift your cheeks and remove mouth wrinkles. Habit-stacking is how I built every routine in Sessions. You do not need more time. You need to layer the work into the time you already have.
And walk. Outside. Daily. Posture is a use-it-or-lose-it muscle group. The body remembers what you train it to do.
4. What’s one wellness habit that you believe is overlooked?
Going to bed at 8:30pm and falling asleep by 9pm. It sounds extreme, but the science is clear. Women who sleep before 10pm produce more growth hormone, repair more collagen overnight, and wake up with a regulated nervous system instead of a wired one.
Sleep is the highest-leverage thing you can do for your face, your hormones, and your mood. And early sleep beats long sleep. Every time.
The reason most women cannot fall asleep at 9 is because they spent the day spiking cortisol. Caffeine after noon, scrolling, back-to-back stress. Their bodies cannot rest. Mine can because I built the rhythm to support it. Magnesium glycinate. Phone out of the bedroom. No food after six. The most beautiful skincare routine in the world cannot compete with going to bed early.

5. You founded The Bomb Co., a line of superfood “Blender Bombs” designed to make smoothies more nutrient-dense. What inspired you to create the company?
In 2015 I moved to Charleston, got fired from a corporate job, and started personal training. A few years before that, I had gained thirty pounds in college and finally went to a doctor who told me to add twelve ingredients to my morning smoothie. Nuts, seeds, superfoods. The smoothie worked. My cravings went away. I fell in love with healthy foods. My energy came back. My skin reset. My weight dropped.
The problem was the smoothie took twenty minutes to make. My clients were not going to do that (I was barely doing that). So I rolled all twelve ingredients into a single ball you could throw into your blender. One ball, one blend, thirty seconds. That was the first Blender Bomb. I started selling them out of my kitchen with three hundred dollars in 2017. Eight years later that one product is in Whole Foods nationally and we are a multi-million dollar brand. The lesson is simple. Make the healthy thing the easy thing.
6. You’re a big advocate for caring for the body from the inside out. What are some attainable ways to put that into practice?
I built a system I call the 6 Drink Rule. Six drinks. Six jobs. Spaced throughout the day. A gut shot, followed by Aloe juice, olive oil, sea moss gel, etc. Then hydration before caffeine. Then a beauty smoothie with fiber, protein, collagen, elastin peptides. Followed by clean caffeine (matcha for me), an afternoon cocktail with ingredients such as creatine, colostrum, amino acids, and a nightcap such as magnesium glycinate, cacao, tea or anything else that makes me feel calm.
Each drink has a job. Each ingredient has a purpose, and I actually look forward to it. Every few hours I get a little dopamine hit that keeps me consistent without thinking. It is a menu, not a checklist. Caring for your body from the inside out is not a luxury. It is the only intervention that compounds. Skincare is a topical conversation. Skin is downstream of everything else you do.

7. On top of being a two-time business owner, you’re also a mother to a young daughter—what does your daily routine look like as you balance such a full plate?
In bed by 8:30. Asleep by 9. Awake at 5:30. That is the foundation. Here is what a typical day looks like:
- 5:30 AM. Wake up. Twenty minutes of journaling.
- 6:00 AM. Water with electrolytes.
- 6:15 AM. Fifteen minutes of movement. Pvolve or a walk outside.
- 6:30 AM. Thirty minutes in the sauna. I meditate and cup while I am in there.
- 7:00 AM. Shower, get dressed, get Lane ready, drop her at school.
- 8:30 AM. Home. Skincare, celery juice, start work.
- 8:30 to 10:30 AM. First work block.
- 10:30 AM. Walk outside, fresh carrot juice or smoothie.
- 10:30 AM to 12:30 PM. Second work block.
- 12:30 PM. Walk outside, second juice or smoothie.
- 12:30 to 2:30 PM. Third work block.
- 2:30 PM. Late lunch.
- 3:00 to 4:00 PM. Final hour of work before pickup.
- 4:00 PM. Pick up Lane. From this point forward I am hers. We play. We slow down. We cook.
- After Lane is asleep. One more hour of work.
- 8:30 PM. Back in bed.
The structure is the freedom. Without it I would not be able to run two companies and be a present mom.
8. What’s next on the horizon for you, both personally and professionally?
Sessions is evolving. The 10-Day Reset is a course right now. The next chapter makes the system available the way women actually live. On your phone, in the in-between moments, with a calendar, a streak, and a daily ritual you can stack into the time you already have. No more buying ten different programs. No more figuring out the order yourself. One place for every micro-ritual that builds the version of you that feels alive.
On The Bomb Co. side we are launching new products that turn the brand into a full daily drink system for women. Smoothie boosters were the first chapter. The next is everything else – morning, afternoon, evening. Designed to simplify supplements for women who are tired of stuffing their cabinets with bottles they never finish.
Personally, I am chasing presence. With Lane. With Alan. With myself. The work matters. And so does looking up from it.
To keep up with Helen and her work, follow her on Instagram at @helenleland, or visit her website here to book a Session.


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