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Sparkling water is the new avocado toast. I too joined the millennial-powered anti-soda movement by trading in soda for sparkling water. It’s refreshing, hydrating and light. Perfect for day drinking or as the ideal alcohol mixer. But not all carbonated drinks are created equal.
Though it is a healthier alternative to soda, some sparkling waters sneak in sugar and artificial sweeteners. That’s why I never understood the hype behind La Croix. It was too sweet and rather bland to me. Even the market has spoken with the continuous decline in La Croix’s market share. Now private labels are running the market with innovative flavors and customer centric brands.
As I was binging on Shark Tank I learned about the most aesthetic herbal craft sparkling water brand, Aura Bora. Made from herbs, fruits and flowers, I was ready to take the sip trip to the land of Aura Bora.
Heavenly Herbal Craft Sparkling Water
From the land to our hands, Aura Bora is making sparkling water taste and feel better with its herbal ingredients. Aura Bora’s whimsicle packaging and innovative blend of flavors like Cactus Rose got me excited to take a sip trip to the land of herbal craft sparkling waters.
Co-Founders Paul and Madeline Vogue concocted their own blend at home with their carbonator and crushed herbs. They’re paving a new inclusive artisanal sparkling water market that has been traditionally dominated by sweet basic flavors. And their spirit speaks to the beauty of the direct to consumer (DTC) movement: transparency, accessibility and enjoyment.
Let’s Get Fizzical
There are two spectrums in the sparkling water game: flavorless and flavorful. In my humble opinion, Aura Bora has emerged as one of the most unique flavorful sparkling waters on the market.
My taste-test started with Berry Basil.
At first sip, it’s very interesting. It’s almost strange because I’m used to sweet sparkling water flavors. I wasn’t prepared for the earthy taste of the basil undertone. But it was just unique enough to make me crack a smile and sip again.
Once I went in for the second sip I was transported to the land of the flowers. It’s bold and bubbly with a floral finish. It tasted like the fresh herbal juices I tried in the islands of Thailand.
It’s bold and bubbly with a floral finish. It tasted like the fresh herbal juices I tried in the islands of Thailand.
I appreciated the brand's promises knowing it’s made from fresh herbs, fruits and flowers. They stay true to the earthy ethos with beautiful wildlife illustrations on the packaging and donate a portion of sales to 1% for the Planet.
Sip On This
Every whimsical Aura Bora variety is sugar-free, calorie-free, non-GMO, and Whole30 approved. You’ll feel light and it’ll heighten your senses with a mood boost.
Flavor Profiles:
1. Berry Basil
If you like: Mojitos, strawberry or lemony drinks
Perfect for: Mixer or day drinking
2. Lavender Cucumber, Peppermint Watermelon, Lemongrass Coconut
If you like: Cucumbers, aromatic floral flavors, essential oils, chill vibes
Perfect for: Work, spa, or pool day
3. Cactus Rose
If you like: Rose, sweet wines, southwestern inspired flavors
Perfect for: Pool day, sandwich pairing
Pretty And Peculiar, But Perfect
Forget Bora Bora, I’m taking a one way trip to Aura Bora. Single-flavor or variety packs can be purchased for $30 with free shipping through their website. They just introduced a new subscription for $25.50 where you can get regular deliveries, 15% off always, early access, and a free gift.
If you’re ready to be a trendsetting artisanal sparkling water aficionado then get Aura Bora.
5 More Reasons to Love Aura Bora:
- Herbal Craft Sparkling Water: Aura Bora is made with herbs, fruits and flowers. Flavors include Cactus Rose, Basil Berry, Lavender Cucumber, Lemongrass Coconut and Peppermint Watermelon. Full of bold and floral flavors.
- From Land to Hand: Co-Founder Paul and Madeline Voge created Aura Bora in their kitchen using a carbonator and fresh herbs. They’re a power couple bringing beautiful earth inspired branding, natural herbal ingredients and customer centricity to the new artisanal sparkling water market.
- Only the Good Stuff: All the sparkling water drinks are sugar-free, calorie-free, non-GMO and Whole30 approved.
- They’re Selling Fast: Aura Bora is ranked as Thrive Market’s fastest selling beverage.
- Better For You & The Planet: Not only is Aura Bora’s natural sparkling water a better alternative for the body, but they donate a portion of sales to 1% for the Planet.
