Ritual has long been a trailblazer in the DTC space, bringing a technological approach to health and wellness. The brand makes navigating the expansive, sometimes shady world of vitamins and supplements incredibly easy. Gut health is incredibly central to my life, but I often find it not worth the headache of sifting through terms, conflicting opinions, and unclear ingredient lists. At one point I thought I had a handle on what probiotics were, but once I heard that there were prebiotics too? I officially checked out. That’s why I was so psyched to hear of Ritual’s latest product, Synbiotic+.