New momhood is exciting and blissful in many ways. It also comes with a long list of to-dos. Luckily, I’ve discovered four subscription products that have seemingly shortened mine by a mile. Shop them below and enjoy the relief of always having your essentials – like diapers, ointment, and formula– on hand.
The first brand to re-imagine the diaper in decades, Coterie creates better-performing and better-for-the-environment diapers, training pants and wipes. Coterie’s diapers boast 70% more liquid capacity, 3x the drying power, and 4x faster absorbency compared to other brands. They’re also cashmere-soft. Subscribe for monthly deliveries and check out the brand’s award-winning wipes, made of VEOCEL™ Lyocell fibers, with 99% water and 5 clean ingredients while you’re at it.
Founded by a mom looking for a gentle solution to her baby’s sensitive skin, Tubby Todd nourishes, hydrates, and soothes from head to toe. It’s no surprise that the brand’s All Over Ointment is a best-seller: made from plant-based ingredients like Jojoba Esters, Beeswax, and Honeysuckle Flower Extract, this balm seals moisture in and keeps irritants out. It’s fragrance free, never greasy, and safe for everyone from newborns to you.
If you’re interested in keeping formula on hand but skeptical of its checkered past, meet Bobbie: the future of infant formula. Bobbie was created by a team of parents, scientists, and professionals to ensure that every baby receives the nourishment it needs. Made with whole ingredients like pasture-raised organic milk, organic whey protein concentrate, and organic coconut oil, Bobbie’s formula is 57% carbohydrates (for energy), 28% fats (growth and energy), 11% proteins (development), and 2% vitamins and minerals (growth and development).
While taking care of baby is paramount, taking care of yourself is important, too. New moms need new nutrients, and Ritual’s Postnatal Multivitamin delivers with Vitamins A, C, D3, Zinc, nature-identical Choline, Omega-3 DHA, methylated Vitamin B12, and Omega-3 DHA for brain and lactation support. It's also made with 15 traceable ingredients so you know exactly what you’re putting into your body.
Get early access to exclusive deals, editors' picks and new launches.
