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Mommy-and-me outfits have a history that dates back to the early 1900s. According to The Atlantic, Jeanne Lanvin (founder of the storied French fashion house Lanvin) first launched the trend in 1908, when she debuted a children’s line with the same high-end fabrics and designs used in her luxury womenswear label. Lanvin often dressed her only child, Marguerite, in a matching outfit, and the duo were often seen cavorting around Paris in coordinating attire. As all trends do, this one ebbed and flowed—experiencing a healthy revival in the ‘50s and ‘60s, only to peter out in the ‘70s.
Now it’s back with a vengeance—except this time, the fashion’s even cuter and the offering’s more inclusive (hello, mom-and-son outfits). Just in time for Mother’s Day, we curated the best matching outfits for stylish mothers and their budding fashionistas. But don’t feel like this lineup is limited to moms and their offspring. Siblings, grandparents, aunts, uncles, cousins—let the whole family in on the fun!
Vogue recently dubbed Maisonette the Net-a-Porter for kids—and one look at the brand’s mommy-and-me collection confirms this is true. If you want to channel the same vibe as your mini me, but prefer to avoid twinning, the site’s exclusive D’Ascoli Caravan Dress ($285) and Gujjar Dress ($115) are perfect. Cut from hand-woven Italian cotton, both dresses share a romantic, boho vibe with floral motifs and handmade pom-poms.
If you’re committed to supporting female-led brands with a focus on sustainable and ethical practices, look no further than DÔEN. They recently expanded their lineup of dreamy, vintage-inspired clothes to include matching family sets—like The Jane Blouse ($138) for grown-ups and Orion Top ($48) for littles, both responsibly made in 100% organic cotton voile.
Because slow-fashion label Pippa Holt’s kaftans are handmade by artisan weavers on a traditional backstrap loom, taking one month each to complete, they’re definitely investment pieces. If you’ve got the urge to splurge, her matching Kaftan No.10 for mom ($788) and youngster ($194) showcases a meaningful Mexican design that symbolizes family, love, and unity. You’ll feel good knowing you’re supporting the Oaxacan women who make these one-of-a-kind pieces, contributing to their autonomy and financial security with a brand that’s passionate about respecting cultural integrity and craft.
Ellsworth + Ivey
This brand’s collection of matching knits offers a wide range of graphics: cities and towns (including LA, Palm Beach, Montauk, and New York), empowering slogans, and a rainbow-inspired Pride Sweater ($128) with its tot-sized twin ($88). These cotton-blend sweaters are soft to the touch—so you won’t have to worry about your little one complaining about scratchy yarns.
Ivy City Co.
Ivy City Co.’s girlie collection of mom-and-daughter designs is downright delightful. The brand recently launched a Mother’s Day capsule with Dancing With the Stars’ Lindsay Arnold—featuring nursing-friendly silhouettes for mom. Sporting smocked backs and flattering necklines, the puffed-sleeve Sage is named after Arnold’s daughter and available for adults up to size 3X ($105), kids ($48), and babies ($38).
Even Anthropologie’s jumped on the mom-and-me bandwagon with a new, limited-edition release of twinning fits, all of which share the brand’s beloved boho-inspired aesthetic. The SIKA Geometric Maxi Dress ($298) and Kids Dress ($198) are perfect for you and your lookalike, with a flattering strapless neckline for mom and ruffled sleeves for the little one, in a colorful print designed to spark joy.
Made from 100% organic cotton, PANGAIA’s 365 line of soft hoodies and sweats come in every color of the rainbow. This versatile Cobalt Blue colorway—which is available for women ($150) and kids ($80)—was created using environmentally friendly dyes and a recycled water system.
Show Me Your Mumu
Show Me Your Mumu is perhaps best known for its matching bridesmaids dresses (and cute ones at that), but the brand recently got into the mom-and-me game with a cool collection of co-ords. If you’re into flowy florals (and who isn’t?), mama can rock the Avalon and Cabana Set ($118) and tykes can copy her in the Reagan Ruffle Dress ($48).
Working with small factories around the world, Kule is famous for its classic striped patterns with a playful twist. The Modern Long ($78) and Onesie ($52) allow mom to match with her mini-me in a rainbow colorway that feels refreshingly modern.
I told you I wasn’t lying; these matching sets are seriously chic. Shop for yourself or share your favorites with the sartorial moms in your orbit. They (and their little ones) will thank you dearly!