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I love a good poolside hang just as much as the next person, but finding the right swimsuit isn’t always fun (or easy). I’ve spent hours in a poorly-lit dressing room feeling less than great while trying on ill-fitting swimsuits. The struggle, as they say, is so very real.
But! This year, I’ve finally found my stride in the swimsuit department. To gear up for summer 2022, I’ve rounded up my favorite DTC swimwear brands with great patterns, materials, and fits. There are so many solid options that maybe, like me, you’ll have a hard time figuring out which ones to take with you on your next beach trip – so you bring them all. (If that’s your biggest struggle, my work here is done.)
Eco-Friendly Fabrics and Versatile Designs
I see Dippin’ Daisy's as a go-to for swimsuit lovers because the brand offers so many options that can work for various travel destinations or moods. The California-based brand produces thousands of styles every year, including everything from playful, floral print two-piece bikinis to chic and classic monokinis in solid colors. Another benefit to shopping at this DTC swimwear brand: Dippin' Daisy's is committed to sustainability. Aside from using eco-friendly manufacturing methods, the brand only uses upscale fabrics designed for long-term durability and fit.
Swimwear Designed for Free-Spirited Adventure-Seekers
Eidon is a swimwear brand geared towards free-spirited souls who love chasing new adventures, the sun, the wind, and some waves. Ideal for the active crowd, this brand focuses on well-fitting suits that won’t slide around during watersports (or just lying on the beach). The brand sells rashguards, bikinis, and bottoms ranging from cheeky to full coverage in a ton of fabrics and styles. You can find a detailed fit guide from Eidon here if you're not sure where to start.
Sporty Picks for Active Days
As far as performance swimwear is concerned, Body Glove leads the pack. This brand has been around since 1953 and is well known for its functional wetsuit that fits like a “body glove.” This expertise also extends to the brand’s swimwear, which is available in one-pieces, bikinis, and surfable styles. Body Glove caters to the entire family, offering swimwear for both men and children as well. My personal favorites are the high-rise swim bottoms.
Brands that Foster Positive Body Image
Skye is a swimwear company founded on the belief that every body is beautiful– and it’s the swimsuit's job is to hug and flatter every curve on the body. The brand’s swim-friendly and breathable swimwear collections come in different prints, silhouettes, and coverage levels at an affordable price point for every age group.
Toluca Swim also stands for body positivity, as swimwear should empower women and make them feel good about themselves. To foster this vision, the brand offers various fits and styles in fun prints and fabrics. Toluca Swim also do a fantastic job of describing each product on its fit guide to help you pick the perfect one for your style and comfort when shopping online.
A Design For A Range Of Body Types
Another swimwear line that makes it clear that swimsuits should conform to the body's constantly changing state is Youswim. Youswim offers four one-size-fits-seven-frames collections: Aplomb, Poise, Eva, and Verve. The claim sounds over the top, but it’s the combination of a strong material (European nylon yarn) and expert design that makes it possible. Instead of following fixed sizing, Youswim takes body movement into account to create swimwear that stretches in different directions and can fit a wide range of body types.
Sophisticated and Snug Swimming Tops
CUUP focuses on creating the most comfortable bra tops for women, in addition to a stellar swimwear line. If you’re frustrated with the lack of sizing flexibility in swimwear over the years, CUUP breaks the standard system to bring you tops that fit nicely, don’t gape or spill, and stay in place–with no need for lining. The two-piece swimsuits’ clean and plain silhouettes are perfect for lazy days on the beach. CUUP is intentional in keeping the design simple to prioritize luxury comfort and performance.
A Good Choice for Some Fun in the Sun
Summer is about having fun in the sun, and Vetchy swimwear makes it easy with its bright colors and bold prints. The brand’s swimsuits capture the essence of summer to the fullest…and, bonus: most designs include underwire. Vetchy uses recycled materials (REPREVE® performance fibers) and packaging, making it an up-and-coming player in the sustainable swimwear space.
A Curve-Flattering Choice
TA3 swim is one brand you’ve likely seen on Instagram: Materials like nylon and spandex combined with the brand’s ingenious innovations (patented hidden shaping panels and curve-enhancing laces) can accentuate your body’s curves while smoothing at the same time. The brand offers three designs: Lacey (comes in 7 colors), Plungey (6 colors), and Hi-Cut Plungey (8 colors). TA3 swim also makes the online shopping experience a tad easier with its virtual fitting room where you can find the perfect fit by using an innovative 3D Look Fit Scanner.
Don’t wait until summer to do your swimsuit shopping. The variety of options can be intimidating, and it is not always easy to choose the right fit. Make your hunt for the best swimsuit more fun, convenient, and rewarding by starting your search with these 9 brands: